So Van Homan put out a statement with his word on the whole Fit situation. It was pretty long and he said some things. But what really comes through is that the guy is not only a hard ass, but humble, loyal and smart - that's a combo that you really can't fault and a reminder how the word "pro" is short for professional - not promotional tool.
Anyway, you've got the option for the Defgrip or TheComeUp flavoured version, but it's only the comments that taste different.
Just sticking with the drama for a moment. Then came the news that Sean McKinney, who's been at S&M for ten years, had quit. Apparently to pursue a career being photographed wearing Cult shirts... or something:
Turned out that was bullshit.
Really it's a great little soap opera isn't it - like a little daytime bmx drama. Of course there's more, and there'll be more, and more.
But what about this guy with the OG Cult set up? It was a good name - he knew it was. So he went ahead and registered Cult-Bmx.com and has been socially-networking like a man possessed. Now finally all that hard work is paying off and the AdSense chickens are coming home to roost.
But really, you can get some valuable information about "BMX bikes" over there at Cult-Bmx.com. Apparently they have the have "exact steering mechanisms to be able to perform tricks and stunts specifically and precisely" - Nice. But beware "they can be adventurous, dangerous and loads of fun as long as the individual uses the proper safety measures". Disclaimer right there.
Anyway, do the dude a favour and click a bunch of ads while you're over there - he might just have a little legal battle on the horizon.